Open Farm vs Yeti Dog Chew · Bay Area shelf head-to-head
Open Farm and Yeti Dog Chew, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Open Farm carries more Brand PowerOpen Farm is in more Bay Area grocersOpen Farm fields the deeper lineup
Open Farm
Yeti Dog Chew
37
brand power
9
33
products
2
3
categories
1
5
subcategories
1
2
grocers
1
$22.60
avg price
$9.09
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Open Farm▭ Yeti Dog Chew
Distribution · 30% of score8·4
Y
carried in 2 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score94
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Yeti Dog Chew
no top category Open Farm doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Open Farm · 1
only Yeti Dog Chew · 0
no exclusive doors — everywhere Yeti Dog Chew is, Open Farm is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Open Farm · Yeti Dog Chew