Sara Lee vs Canyon Bakehouse · Bay Area shelf head-to-head
Sara Lee and Canyon Bakehouse, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Canyon Bakehouse is in more Bay Area grocersCanyon Bakehouse sits further up the premium end
Sara Lee
Canyon Bakehouse
38
brand power
41
16
products
18
3
categories
2
7
subcategories
9
9
grocers
14
$1.41
price per item
$2.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Sara Lee▭ Canyon Bakehouse
Distribution · 30% of score38·58
carried in 9 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Sara Lee
only Canyon Bakehouse
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Canyon Bakehouse · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Sara Lee · Canyon Bakehouse
