Shady Maple Farms vs Coombs Family Farms · Bay Area shelf head-to-head
Shady Maple Farms and Coombs Family Farms, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Shady Maple Farms is in more Bay Area grocers
Shady Maple Farms
Coombs Family Farms
32
brand power
28
5
products
5
2
categories
2
13
grocers
11
$1.60
price per fl oz
$1.38
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Shady Maple Farms▭ Coombs Family Farms
Distribution · 30% of score54·46
S
carried in 13 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Shady Maple Farms
only Coombs Family Farms
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Shady Maple Farms · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Shady Maple Farms · Coombs Family Farms
