Smoking Goose vs Maestri · Bay Area shelf head-to-head
Smoking Goose and Maestri, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Maestri carries more Brand PowerMaestri is in more Bay Area grocersMaestri fields the deeper lineup
Smoking Goose
Maestri
29
brand power
49
9
products
20
4
categories
5
6
subcategories
13
1
grocers
14
$10.83
avg price
$11.67
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Smoking Goose▭ Maestri
Distribution · 30% of score4·58
S
carried in 1 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score53
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Smoking Goose
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Smoking Goose · 0
no exclusive doors — everywhere Smoking Goose is, Maestri is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Smoking Goose · Maestri