Soul Fixx Elixirs vs Health-ade · Bay Area shelf head-to-head
Soul Fixx Elixirs and Health-ade, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Health-ade carries more Brand PowerHealth-ade is in more Bay Area grocersHealth-ade fields the deeper lineup
Soul Fixx Elixirs
Health-ade
0
brand power
62
2
products
31
1
categories
3
1
grocers
22
$4.39
avg price
$5.85
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Soul Fixx Elixirs▭ Health-ade
Distribution · 30% of score4·92
S
carried in 1 of 24 Bay Area grocers·carried in 22 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Soul Fixx Elixirs
no top category Health-ade doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Soul Fixx Elixirs · 0
no exclusive doors — everywhere Soul Fixx Elixirs is, Health-ade is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Soul Fixx Elixirs · Health-ade