The Posh Bakery vs Boichik Bagels · Bay Area shelf head-to-head
The Posh Bakery and Boichik Bagels, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Boichik Bagels carries more Brand PowerBoichik Bagels is in more Bay Area grocersBoichik Bagels fields the deeper lineup
The Posh Bakery
Boichik Bagels
9
brand power
30
2
products
6
1
categories
3
1
grocers
9
$6.99
avg price
$19.55
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ The Posh Bakery▭ Boichik Bagels
Distribution · 30% of score4·38
T
carried in 1 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only The Posh Bakery
no top category Boichik Bagels doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only The Posh Bakery · 0
no exclusive doors — everywhere The Posh Bakery is, Boichik Bagels is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: The Posh Bakery · Boichik Bagels