Twinings vs Whittard · Bay Area shelf head-to-head
Twinings and Whittard, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Twinings carries more Brand PowerTwinings is in more Bay Area grocersTwinings fields the deeper lineup
Twinings
Whittard
47
brand power
18
54
products
9
1
categories
1
6
subcategories
5
14
grocers
1
$7.42
avg price
$15.56
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Twinings▭ Whittard
Distribution · 30% of score58·4
W
carried in 14 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score99·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Twinings
no top category Whittard doesn’t also play in.
only Whittard
no top category Twinings doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Twinings · Whittard