Wok Mei vs Lucky Foods · Bay Area shelf head-to-head
Wok Mei and Lucky Foods, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Lucky Foods carries more Brand PowerWok Mei is in more Bay Area grocersLucky Foods fields the deeper lineup
Wok Mei
Lucky Foods
21
brand power
31
3
products
8
1
categories
3
3
subcategories
4
8
grocers
5
$6.40
avg price
$8.17
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Wok Mei▭ Lucky Foods
Distribution · 30% of score33·21
W
L
carried in 8 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score22·49
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Wok Mei
no top category Lucky Foods doesn’t also play in.
only Lucky Foods
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Lucky Foods · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Wok Mei · Lucky Foods