Reading the shelf…
Community Market CA is a independent grocer running 1 Bay Area store.
Magic Spoon is a brand specializing in high-protein, keto-friendly cereals and snack bars that are grain-free and low in sugar.
It’s already on the shelf here, with 3 SKUs across 2 categories. The growth is depth and breadth: .
Community Market CA merchandises 2 of the 2 categories the brand sells.
no strong clean/diet signal either way.
brand excitement 50/100.
maps onto categories the store already runs.
Every category Magic plays in across the Bay Area grocers we track, and where it stands at Community Market CA. Depth is the distinct SKUs the store carries there versus the fleet median, shown next to the rival brands already on that shelf.
Fully stocked here (2/2 SKUs).
Fully stocked here (1/1 SKUs).
Where it would price in chocolate candies. Each dot is a product on the shelf, by its cost per fl oz (hover for which).
Presence and depth are measured from Community Market CA’s current Bay Area storefront: its online catalog plus our shelf photos, a partial view. A widely-distributed brand shown as a new door may already be carried through channels we don’t index. Community Market CA profile →