VUUM
VUUM offers a unique line of sparkling plant protein waters that combine 10g of easy-to-digest protein with clean caffeine for sustained energy. With flavors like Raspberry Lemon, Strawberry Dragon Fruit, and White Peach Ginger, each drink is refreshingly fruity and clear, avoiding the chalkiness often associated with protein beverages. These products are crafted for those seeking a light, invigorating alternative to traditional protein shakes.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 1 of 24 Bay Area grocers. how many stores stock the brand.
6 products in the catalog. how deep the product line is (saturating).
spans 2 categories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are VUUM (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as VUUM · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to VUUM in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full VUUM lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Where to find VUUM · Bay Area
1 storefront across 1 grocer carry it · tap a pin to open the store.
Opportunities
Bay Area grocers where neither the digital catalog nor our shelf photos show VUUM· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Vuum Strawberry Tangerine Plant Protein + Clean Energy · its most-distributed SKU (1 door) in Protein Drinks, the biggest opening. The closest open door is Andronico's Community Markets · 3 rivals already on that shelf.
