4505 Meats vs Mission · Bay Area shelf head-to-head
4505 Meats and Mission, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mission carries more Brand PowerMission is in more Bay Area grocersMission fields the deeper lineup4505 Meats sits further up the premium end
4505 Meats
Mission
49
brand power
59
8
products
54
1
categories
6
1
subcategories
8
7
grocers
12
$2.50
price per oz
28.9¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ 4505 Meats▭ Mission
Distribution · 30% of score29·50
4
carried in 7 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score49
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only 4505 Meats
no top category Mission doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only 4505 Meats · 3
only Mission · 8
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: 4505 Meats · Mission
