San Francisco · 2 grocers · Niche
the cocktails aisle
San Francisco's cocktails aisle is a niche shelf with only a handful of brands: 7 products from 3 brands across 2 grocers. golden rule spirits owns the most shelf — 57% of SKUs, ahead of little sun. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 66/100).
7
products
3
brands
$12.58
avg price
$5.99–$27.79
typical range
Zoom in
this aisle breaks into 2 sub-categories — open one for its own shelf report.
Who owns the shelf
brands by share of the cocktails shelf.
How it's positioned
the claims products on this shelf lead with — share of SKUs carrying each.
no positioning claims tagged on this shelf yet.
Market structure
15
lowBrand competition
how many brands compete
52
medVariety of offers
how differentiated the shelf is
43
medTop-brand grip
how much a few brands dominate
66
medLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0–100.