Abokichi vs Hotpot Queen · Bay Area shelf head-to-head
Abokichi and Hotpot Queen, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Hotpot Queen carries more Brand PowerHotpot Queen is in more Bay Area grocersHotpot Queen fields the deeper lineupAbokichi sits further up the premium end
Abokichi
Hotpot Queen
12
brand power
33
2
products
10
1
categories
3
1
subcategories
4
3
grocers
6
$2.34
price per oz
$1.33
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Abokichi▭ Hotpot Queen
Distribution · 30% of score13·25
A
carried in 3 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Abokichi
no top category Hotpot Queen doesn’t also play in.
only Hotpot Queen
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Abokichi · 1
only Hotpot Queen · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Abokichi · Hotpot Queen