Béquet Confections vs Jacobsen Co. · Bay Area shelf head-to-head
Béquet Confections and Jacobsen Co., side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Béquet Confections is in more Bay Area grocersJacobsen Co. fields the deeper lineup
Béquet Confections
Jacobsen Co.
19
brand power
20
5
products
11
1
categories
6
2
subcategories
8
6
grocers
5
$2.37
price per oz
$2.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Béquet Confections▭ Jacobsen Co.
Distribution · 30% of score25·21
B
J
carried in 6 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score34·60
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Béquet Confections
no top category Jacobsen Co. doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Béquet Confections · 4
only Jacobsen Co. · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Béquet Confections · Jacobsen Co.
