Bear Fruit Snacks vs Solely: Fruit Jerky · Bay Area shelf head-to-head
Bear Fruit Snacks and Solely: Fruit Jerky, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Solely: Fruit Jerky is in more Bay Area grocersSolely: Fruit Jerky sits further up the premium end
Bear Fruit Snacks
Solely: Fruit Jerky
42
brand power
45
11
products
11
3
categories
4
12
grocers
13
43.5¢
price per oz
$2.89
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Bear Fruit Snacks▭ Solely: Fruit Jerky
Distribution · 30% of score50·54
carried in 12 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Snacks1 vs 1 SKUs
<1% of shelf
only Bear Fruit Snacks
only Solely: Fruit Jerky
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Bear Fruit Snacks · 6
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Bear Fruit Snacks · Solely: Fruit Jerky
