Best Foods vs Duke's · Bay Area shelf head-to-head
Best Foods and Duke's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Best Foods carries more Brand PowerBest Foods is in more Bay Area grocersBest Foods fields the deeper lineup
Best Foods
Duke's
38
brand power
31
18
products
10
2
categories
2
12
grocers
9
$9.67
avg price
$8.30
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Best Foods▭ Duke's
Distribution · 30% of score50·38
D
carried in 12 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score78
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Best Foods
only Duke's
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Best Foods · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Best Foods · Duke's
