Biscotti Brothers vs Enzo's Table · Bay Area shelf head-to-head
Biscotti Brothers and Enzo's Table, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Enzo's Table carries more Brand PowerEnzo's Table is in more Bay Area grocersEnzo's Table fields the deeper lineup
Biscotti Brothers
Enzo's Table
0
brand power
38
2
products
13
1
categories
5
1
grocers
6
$7.49
avg price
$15.98
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Biscotti Brothers▭ Enzo's Table
Distribution · 30% of score4·25
B
carried in 1 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Biscotti Brothers
no top category Enzo's Table doesn’t also play in.
only Enzo's Table
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Biscotti Brothers · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Biscotti Brothers · Enzo's Table