Bonne Maman vs Mvm · Bay Area shelf head-to-head
Bonne Maman and Mvm, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Bonne Maman carries more Brand PowerBonne Maman is in more Bay Area grocersBonne Maman fields the deeper lineup
Bonne Maman
Mvm
69
brand power
0
49
products
3
5
categories
2
10
subcategories
3
20
grocers
1
$9.25
avg price
$8.96
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Bonne Maman▭ Mvm
Distribution · 30% of score83·4
M
carried in 20 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score98
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Bonne Maman
only Mvm
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Bonne Maman · Mvm