Bota Box vs Scribe Winery · Bay Area shelf head-to-head
Bota Box and Scribe Winery, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Bota Box carries more Brand PowerBota Box is in more Bay Area grocersBota Box fields the deeper lineup
Bota Box
Scribe Winery
26
brand power
14
7
products
3
3
categories
2
7
subcategories
2
3
grocers
1
$21.49
avg price
$32.49
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Bota Box▭ Scribe Winery
Distribution · 30% of score13·4
B
carried in 3 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score44
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Bota Box
only Scribe Winery
no top category Bota Box doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Bota Box · 3
only Scribe Winery · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Bota Box · Scribe Winery