Briannas vs Drench · Bay Area shelf head-to-head
Briannas and Drench, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Briannas carries more Brand PowerBriannas is in more Bay Area grocersBriannas fields the deeper lineup
Briannas
Drench
57
brand power
17
39
products
4
3
categories
3
11
subcategories
3
17
grocers
1
$5.99
avg price
$8.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Briannas▭ Drench
Distribution · 30% of score71·4
D
carried in 17 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score96·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Briannas
only Drench
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Briannas · Drench
