Buddy's vs California Pizza Kitchen · Bay Area shelf head-to-head
Buddy's and California Pizza Kitchen, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
California Pizza Kitchen is in more Bay Area grocersCalifornia Pizza Kitchen fields the deeper lineup
Buddy's
California Pizza Kitchen
22
brand power
25
4
products
11
2
categories
2
2
grocers
9
43.6¢
price per oz
87.2¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Buddy's▭ California Pizza Kitchen
Distribution · 30% of score8·38
B
C
carried in 2 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score28·60
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Buddy's
only California Pizza Kitchen
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Buddy's · 1
only California Pizza Kitchen · 8
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Buddy's · California Pizza Kitchen
