Cabot vs Milton Creamery · Bay Area shelf head-to-head
Cabot and Milton Creamery, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cabot carries more Brand PowerCabot is in more Bay Area grocersCabot fields the deeper lineup
Cabot
Milton Creamery
53
brand power
27
45
products
7
3
categories
1
8
subcategories
1
17
grocers
6
$1.03
price per oz
$1.11
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Cabot▭ Milton Creamery
Distribution · 30% of score71·25
M
carried in 17 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score98
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Milton Creamery
no top category Cabot doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Cabot · Milton Creamery
