Casa Chicas vs Wholly Wholesome · Bay Area shelf head-to-head
Casa Chicas and Wholly Wholesome, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Wholly Wholesome is in more Bay Area grocers
Casa Chicas
Wholly Wholesome
35
brand power
32
10
products
8
4
categories
3
4
subcategories
4
7
grocers
11
64.7¢
price per oz
79.7¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Casa Chicas▭ Wholly Wholesome
Distribution · 30% of score29·46
carried in 7 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Casa Chicas
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Casa Chicas · 3
only Wholly Wholesome · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Casa Chicas · Wholly Wholesome