Chick-fil-a vs Litehouse · Bay Area shelf head-to-head
Chick-fil-a and Litehouse, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Litehouse carries more Brand PowerLitehouse is in more Bay Area grocersLitehouse fields the deeper lineup
Chick-fil-a
Litehouse
29
brand power
42
10
products
29
4
categories
6
8
subcategories
14
3
grocers
5
$5.93
avg price
$6.40
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Chick-fil-a▭ Litehouse
Distribution · 30% of score13·21
C
carried in 3 of 24 Bay Area grocers·carried in 5 of 24 Bay Area grocers
Depth · 25% of score57
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Chick-fil-a
only Litehouse
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Chick-fil-a · 2
only Litehouse · 4
both sides measured by the same instruments on the same shelves · see each brand’s full page: Chick-fil-a · Litehouse