Country Crock vs Miyoko's Creamery · Bay Area shelf head-to-head
Country Crock and Miyoko's Creamery, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Miyoko's Creamery carries more Brand PowerMiyoko's Creamery is in more Bay Area grocersMiyoko's Creamery fields the deeper lineup
Country Crock
Miyoko's Creamery
9
brand power
26
2
products
11
1
categories
3
2
grocers
12
$4.96
avg price
$8.24
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Country Crock▭ Miyoko's Creamery
Distribution · 30% of score8·50
C
carried in 2 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Country Crock
no top category Miyoko's Creamery doesn’t also play in.
only Miyoko's Creamery
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Country Crock · 0
no exclusive doors — everywhere Country Crock is, Miyoko's Creamery is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Country Crock · Miyoko's Creamery