Cypress Grove vs Vermont Creamery · Bay Area shelf head-to-head
Cypress Grove and Vermont Creamery, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cypress Grove fields the deeper lineup
Cypress Grove
Vermont Creamery
48
brand power
50
21
products
18
2
categories
4
4
subcategories
8
16
grocers
16
$2.22
price per oz
$1.77
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Cypress Grove▭ Vermont Creamery
Distribution · 30% of score67·67
carried in 16 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Cypress Grove
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Cypress Grove · Vermont Creamery
