Divine Organics vs Royal Hawaiian Orchards · Bay Area shelf head-to-head
Divine Organics and Royal Hawaiian Orchards, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Divine Organics carries more Brand PowerDivine Organics is in more Bay Area grocersDivine Organics fields the deeper lineup
Divine Organics
Royal Hawaiian Orchards
33
brand power
0
23
products
7
11
categories
1
14
subcategories
1
3
grocers
1
$19.14
avg price
$8.83
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Divine Organics▭ Royal Hawaiian Orchards
Distribution · 30% of score13·4
R
carried in 3 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Divine Organics
only Royal Hawaiian Orchards
no top category Divine Organics doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Divine Organics · 2
only Royal Hawaiian Orchards · 0
no exclusive doors — everywhere Royal Hawaiian Orchards is, Divine Organics is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Divine Organics · Royal Hawaiian Orchards