Eggland's Best vs Sambazon · Bay Area shelf head-to-head
Eggland's Best and Sambazon, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sambazon carries more Brand PowerSambazon is in more Bay Area grocersSambazon fields the deeper lineupSambazon sits further up the premium end
Eggland's Best
Sambazon
35
brand power
54
15
products
22
3
categories
5
3
grocers
16
$6.85
avg price
$7.32
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Eggland's Best▭ Sambazon
Distribution · 30% of score13·67
carried in 3 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Eggland's Best
only Sambazon
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Eggland's Best · 0
no exclusive doors — everywhere Eggland's Best is, Sambazon is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Eggland's Best · Sambazon