Gt's Living Foods vs Lev's Original Kombucha · Bay Area shelf head-to-head
Gt's Living Foods and Lev's Original Kombucha, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Gt's Living Foods carries more Brand PowerGt's Living Foods is in more Bay Area grocersGt's Living Foods fields the deeper lineup
Gt's Living Foods
Lev's Original Kombucha
53
brand power
31
25
products
14
4
categories
2
5
subcategories
2
17
grocers
3
28.0¢
price per fl oz
32.4¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Gt's Living Foods▭ Lev's Original Kombucha
Distribution · 30% of score71·13
L
carried in 17 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Lev's Original Kombucha
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gt's Living Foods · Lev's Original Kombucha
