Hero Bread vs Canyon Bakehouse · Bay Area shelf head-to-head
Hero Bread and Canyon Bakehouse, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Canyon Bakehouse carries more Brand PowerCanyon Bakehouse is in more Bay Area grocersCanyon Bakehouse fields the deeper lineupHero Bread sits further up the premium end
Hero Bread
Canyon Bakehouse
29
brand power
41
6
products
18
3
categories
2
5
subcategories
9
7
grocers
14
$1.99
price per item
$2.99
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Hero Bread▭ Canyon Bakehouse
Distribution · 30% of score29·58
carried in 7 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Canyon Bakehouse
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Hero Bread · 2
only Canyon Bakehouse · 9
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hero Bread · Canyon Bakehouse
