Hot Crispy Oil vs Algae Cooking Club · Bay Area shelf head-to-head
Hot Crispy Oil and Algae Cooking Club, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Algae Cooking Club is in more Bay Area grocersHot Crispy Oil fields the deeper lineup
Hot Crispy Oil
Algae Cooking Club
32
brand power
30
19
products
9
3
categories
1
3
subcategories
2
2
grocers
10
$14.57
avg price
$22.15
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Hot Crispy Oil▭ Algae Cooking Club
Distribution · 30% of score8·42
carried in 2 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hot Crispy Oil
only Algae Cooking Club
no top category Hot Crispy Oil doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Hot Crispy Oil · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hot Crispy Oil · Algae Cooking Club