Jack & Sun vs Bear Fruit Snacks · Bay Area shelf head-to-head
Jack & Sun and Bear Fruit Snacks, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Bear Fruit Snacks carries more Brand PowerBear Fruit Snacks is in more Bay Area grocers
Jack & Sun
Bear Fruit Snacks
28
brand power
42
11
products
11
4
categories
3
5
subcategories
3
1
grocers
12
$2.59
avg price
$6.67
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Jack & Sun▭ Bear Fruit Snacks
Distribution · 30% of score4·50
J
carried in 1 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score60
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Jack & Sun
only Bear Fruit Snacks
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Jack & Sun · 0
no exclusive doors — everywhere Jack & Sun is, Bear Fruit Snacks is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Jack & Sun · Bear Fruit Snacks
