Joseph's vs Atoria's Family Bakery · Bay Area shelf head-to-head
Joseph's and Atoria's Family Bakery, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Atoria's Family Bakery carries more Brand PowerAtoria's Family Bakery is in more Bay Area grocers
Joseph's
Atoria's Family Bakery
26
brand power
35
8
products
10
2
categories
1
2
subcategories
3
2
grocers
12
$3.88
avg price
$5.52
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Joseph's▭ Atoria's Family Bakery
Distribution · 30% of score8·50
J
carried in 2 of 24 Bay Area grocers·carried in 12 of 24 Bay Area grocers
Depth · 25% of score49
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Joseph's
only Atoria's Family Bakery
no top category Joseph's doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Joseph's · 1
only Atoria's Family Bakery · 11
both sides measured by the same instruments on the same shelves · see each brand’s full page: Joseph's · Atoria's Family Bakery