Juicy Juice vs Honest Kids · Bay Area shelf head-to-head
Juicy Juice and Honest Kids, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Honest Kids carries more Brand PowerHonest Kids is in more Bay Area grocers
Juicy Juice
Honest Kids
12
brand power
30
8
products
8
2
categories
2
5
subcategories
5
4
grocers
10
$8.58
avg price
$7.73
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Juicy Juice▭ Honest Kids
Distribution · 30% of score17·42
J
H
carried in 4 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score49·49
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Juicy Juice
only Honest Kids
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Juicy Juice · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Juicy Juice · Honest Kids