Just Ice Tea vs Harney & Sons · Bay Area shelf head-to-head
Just Ice Tea and Harney & Sons, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Harney & Sons carries more Brand PowerJust Ice Tea is in more Bay Area grocersHarney & Sons fields the deeper lineupHarney & Sons sits further up the premium end
Just Ice Tea
Harney & Sons
44
brand power
49
20
products
72
1
categories
2
7
subcategories
20
17
grocers
13
21.2¢
price per fl oz
44.5¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Just Ice Tea▭ Harney & Sons
Distribution · 30% of score71·54
carried in 17 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Just Ice Tea
no top category Harney & Sons doesn’t also play in.
only Harney & Sons
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Just Ice Tea · 9
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Just Ice Tea · Harney & Sons
