Just Ice Tea vs Raw Tea · Bay Area shelf head-to-head
Just Ice Tea and Raw Tea, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Just Ice Tea carries more Brand PowerJust Ice Tea is in more Bay Area grocersJust Ice Tea fields the deeper lineup
Just Ice Tea
Raw Tea
44
brand power
19
20
products
7
1
categories
2
7
subcategories
4
17
grocers
1
$3.48
avg price
$3.28
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Just Ice Tea▭ Raw Tea
Distribution · 30% of score71·4
R
carried in 17 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score81
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Just Ice Tea
no top category Raw Tea doesn’t also play in.
only Raw Tea
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Just Ice Tea · Raw Tea