Lärabar vs Tahoe Trail Bar · Bay Area shelf head-to-head
Lärabar and Tahoe Trail Bar, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Lärabar carries more Brand PowerLärabar is in more Bay Area grocersLärabar fields the deeper lineupTahoe Trail Bar sits further up the premium end
Lärabar
Tahoe Trail Bar
53
brand power
9
35
products
3
3
categories
2
14
grocers
3
$4.20
avg price
$3.39
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Lärabar▭ Tahoe Trail Bar
Distribution · 30% of score58·13
T
carried in 14 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score95
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Lärabar
only Tahoe Trail Bar
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Lärabar · Tahoe Trail Bar