Levoni vs Brooklyn Cured · Bay Area shelf head-to-head
Levoni and Brooklyn Cured, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brooklyn Cured carries more Brand PowerBrooklyn Cured is in more Bay Area grocersBrooklyn Cured fields the deeper lineupLevoni sits further up the premium end
Levoni
Brooklyn Cured
26
brand power
44
8
products
16
3
categories
6
5
subcategories
7
2
grocers
7
$5.61
price per oz
$3.18
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Levoni▭ Brooklyn Cured
Distribution · 30% of score8·29
carried in 2 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Levoni
only Brooklyn Cured
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Levoni · 0
no exclusive doors — everywhere Levoni is, Brooklyn Cured is too.
only Brooklyn Cured · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Levoni · Brooklyn Cured