Los Chileros vs Tampico · Bay Area shelf head-to-head
Los Chileros and Tampico, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Los Chileros carries more Brand PowerLos Chileros is in more Bay Area grocersTampico fields the deeper lineup
Los Chileros
Tampico
21
brand power
0
12
products
18
3
categories
3
4
subcategories
11
7
grocers
2
$5.74
avg price
$3.08
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Los Chileros▭ Tampico
Distribution · 30% of score29·8
T
carried in 7 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score63
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Los Chileros
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Los Chileros · 6
only Tampico · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Los Chileros · Tampico