Lottie's Meats vs Olympia Provisions · Bay Area shelf head-to-head
Lottie's Meats and Olympia Provisions, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Olympia Provisions carries more Brand PowerOlympia Provisions is in more Bay Area grocersLottie's Meats sits further up the premium end
Lottie's Meats
Olympia Provisions
24
brand power
38
8
products
9
2
categories
3
4
subcategories
8
5
grocers
10
$1.03
price per oz
65.5¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Lottie's Meats▭ Olympia Provisions
Distribution · 30% of score21·42
carried in 5 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Lottie's Meats
only Olympia Provisions
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Lottie's Meats · 2
only Olympia Provisions · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Lottie's Meats · Olympia Provisions
