Lypid Kitchen vs Laoban · Bay Area shelf head-to-head
Lypid Kitchen and Laoban, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Laoban carries more Brand PowerLaoban is in more Bay Area grocersLaoban fields the deeper lineup
Lypid Kitchen
Laoban
11
brand power
46
2
products
15
1
categories
4
1
subcategories
5
2
grocers
11
$13.69
avg price
$9.41
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Lypid Kitchen▭ Laoban
Distribution · 30% of score8·46
L
carried in 2 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Lypid Kitchen
no top category Laoban doesn’t also play in.
only Laoban
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Lypid Kitchen · 0
no exclusive doors — everywhere Lypid Kitchen is, Laoban is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Lypid Kitchen · Laoban