Muir Glen vs Take Root Organics · Bay Area shelf head-to-head
Muir Glen and Take Root Organics, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Muir Glen carries more Brand PowerMuir Glen is in more Bay Area grocersMuir Glen fields the deeper lineup
Muir Glen
Take Root Organics
57
brand power
14
31
products
4
4
categories
1
8
subcategories
3
18
grocers
1
$5.36
avg price
$4.62
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Muir Glen▭ Take Root Organics
Distribution · 30% of score75·4
T
carried in 18 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score92
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Muir Glen
only Take Root Organics
no top category Muir Glen doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Muir Glen · Take Root Organics
