Porthos vs Safe Catch · Bay Area shelf head-to-head
Porthos and Safe Catch, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Safe Catch carries more Brand PowerSafe Catch is in more Bay Area grocersSafe Catch fields the deeper lineup
Porthos
Safe Catch
19
brand power
50
8
products
23
1
categories
3
4
subcategories
7
1
grocers
18
$9.49
avg price
$6.95
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Porthos▭ Safe Catch
Distribution · 30% of score4·75
P
carried in 1 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score49
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Porthos
no top category Safe Catch doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Porthos · Safe Catch