Portland Syrups vs Monin · Bay Area shelf head-to-head
Portland Syrups and Monin, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Monin carries more Brand PowerMonin is in more Bay Area grocersPortland Syrups fields the deeper lineup
Portland Syrups
Monin
36
brand power
50
88
products
17
2
categories
5
1
grocers
7
$1.13
price per fl oz
74.2¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Portland Syrups▭ Monin
Distribution · 30% of score4·29
P
M
carried in 1 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score100·76
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Portland Syrups
no top category Monin doesn’t also play in.
only Monin
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Portland Syrups · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Portland Syrups · Monin
