Pressed vs Squeezed Juice · Bay Area shelf head-to-head
Pressed and Squeezed Juice, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Pressed carries more Brand PowerPressed is in more Bay Area grocersPressed fields the deeper lineup
Pressed
Squeezed Juice
54
brand power
15
31
products
7
3
categories
1
8
subcategories
4
17
grocers
3
70.8¢
price per fl oz
56.5¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Pressed▭ Squeezed Juice
Distribution · 30% of score71·13
S
carried in 17 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score92
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Pressed
only Squeezed Juice
no top category Pressed doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Pressed · Squeezed Juice
