Reser's Fine Foods vs Bob Evans Farms · Bay Area shelf head-to-head
Reser's Fine Foods and Bob Evans Farms, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Reser's Fine Foods carries more Brand PowerReser's Fine Foods fields the deeper lineup
Reser's Fine Foods
Bob Evans Farms
38
brand power
30
20
products
13
4
categories
4
5
subcategories
4
3
grocers
3
$8.72
avg price
$6.54
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Reser's Fine Foods▭ Bob Evans Farms
Distribution · 30% of score13·13
R
carried in 3 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Reser's Fine Foods
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Reser's Fine Foods · 2
only Bob Evans Farms · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Reser's Fine Foods · Bob Evans Farms
