Rize Up Bakery vs San Luis Sourdough · Bay Area shelf head-to-head
Rize Up Bakery and San Luis Sourdough, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Rize Up Bakery carries more Brand PowerSan Luis Sourdough is in more Bay Area grocersRize Up Bakery fields the deeper lineupRize Up Bakery sits further up the premium end
Rize Up Bakery
San Luis Sourdough
34
brand power
18
15
products
6
3
categories
1
5
subcategories
1
5
grocers
7
76.5¢
price per oz
33.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Rize Up Bakery▭ San Luis Sourdough
Distribution · 30% of score21·29
S
carried in 5 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score71
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only San Luis Sourdough
no top category Rize Up Bakery doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Rize Up Bakery · 3
only San Luis Sourdough · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Rize Up Bakery · San Luis Sourdough