Sambazon vs Eggland's Best · Bay Area shelf head-to-head
Sambazon and Eggland's Best, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Sambazon carries more Brand PowerSambazon is in more Bay Area grocersSambazon fields the deeper lineupSambazon sits further up the premium end
Sambazon
Eggland's Best
54
brand power
35
22
products
15
5
categories
3
16
grocers
3
$7.32
avg price
$6.85
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Sambazon▭ Eggland's Best
Distribution · 30% of score67·13
carried in 16 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Sambazon
only Eggland's Best
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Sambazon · Eggland's Best