Seed Ranch Flavor Co vs Cholula · Bay Area shelf head-to-head
Seed Ranch Flavor Co and Cholula, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cholula carries more Brand PowerCholula is in more Bay Area grocersSeed Ranch Flavor Co fields the deeper lineupSeed Ranch Flavor Co sits further up the premium end
Seed Ranch Flavor Co
Cholula
31
brand power
53
26
products
20
1
categories
5
2
subcategories
6
3
grocers
18
$2.08
price per fl oz
$1.14
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Seed Ranch Flavor Co▭ Cholula
Distribution · 30% of score13·75
C
carried in 3 of 24 Bay Area grocers·carried in 18 of 24 Bay Area grocers
Depth · 25% of score89
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Seed Ranch Flavor Co
no top category Cholula doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Seed Ranch Flavor Co · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Seed Ranch Flavor Co · Cholula
