South Forty Snacks vs Jambar · Bay Area shelf head-to-head
South Forty Snacks and Jambar, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
South Forty Snacks carries more Brand Power
South Forty Snacks
Jambar
44
brand power
32
15
products
14
6
categories
2
8
grocers
8
$2.44
price per oz
$1.95
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ South Forty Snacks▭ Jambar
Distribution · 30% of score33·33
carried in 8 of 24 Bay Area grocers·carried in 8 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only South Forty Snacks
only Jambar
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only South Forty Snacks · 2
only Jambar · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: South Forty Snacks · Jambar
